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The after-dinner program at the March 23 dinner meeting was an
idea-generating event. Members were asked to concentrate on things
they thought would improve ACC&CE and their own consulting
practices next year and in years beyond. Participation was keen
during two different guided sessions.
In the first session Vice President Meyer Rosen divided up the
members in small "break-out" groups. Each group
discussed the question "Who are we as an Association, and
what are our goals and purpose for the new Millennium?" and
appointed a spokesman to report their findings. All the groups
then came together to hear what each group chose as the one or two
best goals for the association. The ideas were recorded and
analyzed. The best ideas from this session, taken together, are
the goals to work on for improving the association. They can be
summarized under seven headings:
MILLENNIUM GOALS
- Better marketing of the availability of members' services
- Improved communications to members and to potential clients
- Changing the membership requirements
- Developing better government affiliations
- Developing larger projects by combining different members'
expertise
- Having teams of members make presentations to clients at
large firms
- Better presentation of a member's abilities to a potential
client
This part of the meeting demonstrated one way to generate and
evaluate new ideas. It is also a good team building exercise.
Next came a "controlled brainstorming" session to
consider "What Benefits Can we Offer Prospective Members?".
Bill Swartz, Marketing Committee chairman, then described this
technique, a modification of the original approach pioneered by
Alex Osborne in the mid-twentieth century. This approach uses
round robin idea gathering--a group takes a few minutes to
individually think about the subject and jot down starting ideas,
then rapidly generates as many ideas as it can. One of the rules
for controlled brainstorming is that the group stays away from any
negative comments or instant evaluations of ideas. This is
critical to the success of the method. New ideas come faster when
the mood is positive and lengthening the list is the prime goal.
With coaching from Swartz, the group was able to quickly take new
ideas and build more on them. It didn't take long to collect 37
individual ideas.
Swartz then demonstrated eliminating duplications, applying
binary ranking and then grouping the ideas into similar or related
sets in decreasing order of frequency. This process reduced the 37
ideas to six groups as follows:
IMPROVED BENEFITS OF MEMBERSHIP
- Marketing
- Networking
- Prestige
- Mentoring and training
- Skill development and education
- Future possibilities (not ranked)
The ideas generated in the two demonstrations provide a strong
basis for future discussions by the membership and Council as they
prepare plans for the future. Immediate use will be made of the
list of membership benefits we can offer potential new members in
a new brochure being planned by the Marketing Committee. |
| IDEA
GENERATION WORKSHOPS AS AN OPPORTUNITY FOR CONSULTANTS |
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New ideas are one of the forces driving American business. It is
the need for new ideas and new approaches that leads many clients
to turn to consultants. Many of the best ideas will actually be
found in the client's organization. This represents an opportunity
for ACC&CE;members to offer group idea generation as an
important service to a client. Such an experience may lead to more
assignments. |
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Nature magazine reported on April 9 that physicists at Lawrence
Livermore National Laboratory in California have reported
laboratory-scale nuclear fusion in laboratory experiments where
they excited clusters of deuterium atoms with small but powerful
lasers. Atomic clusters constitute a form of matter intermediate
between molecules and bulk solids. Researchers have been
investigating how clusters interact with light. Recent studies on
the light-induced ionization of clusters by high-intensity
femtosecond laser pulses show that these interactions can be
extremely energetic, resulting in plasmas sufficiently hot and
dense for fusion to occur.
Clusters heated with a compact, high-repetition table-top laser
yielded about 100,000 fusion neutrons per joule of incident laser
energy, comparable with the efficiency of large-scale laser fusion
experiments.
This sounds a lot more credible than continuing stories of
laboratories around the world still putting money into "cold
fusion", the 10 year-old idea of nuclear energy from
electrolysis of deuterium-rich water using palladium electrodes.
These accounts are non-professional and don't appear in the
reviewed journals. There seems to be an active society of "believers"
just the same. Internet searches have uncovered at least two
periodicals specializing in articles and discussions of "cold
fusion". They are "Infinite Energy" magazine and "Cold
Fusion Times". |
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ASTAXANTHIN is a carotenoid compound of nature, found in
abundance in certain strains of algae. A surpisingly large amount
of this compound -- about $175 million worth -- is manufactured,
purified and sold in many forms throughout the world. Roche of
Switzerland is by far the leading supplier, but other companies
are trying to enter the market.
The reason may be that, like its close molecular relative,
carotene, it has beneficial effects in nutrition and biology.
Indeed, there are many purveyors of pills, capsules and powders
promising all kinds of wonders for astaxanthine as an antioxidant
and modifier of body chemistry. This seems to be true not only in
the human, but is widely known in food production of fish and
shellfish by aquaculture. A trip to your local fish store will
tell you of the steady increase in farm-raised fish as wild stocks
are diminishing.
Astaxanthine is a red, water-insoluble pigment that wild fish
consume in the algae they eat and, when included in the rations of
farm-raised salmon or shrimp, adds the characteristic color to the
flesh of the fish. It seems to promote the health and survival of
shrimps and fish in aquaculture. It has been suggested that eating
salmon is a healthy act because you get not only the omega-3 fatty
acids but also the Astaxanthine.
Mama said "Eat your Carrots!" Mamas today should be
pushing salmon, too. |
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Here is more on the status of experts in courts of law; it
updates the cover story in the November/December 1998 issue. The
U.S. Supreme Court ruled in the case Kumho Tire Co v. Carmichael
that judges must take a flexible approach on what may be brought
as expert testimony. In the court's opinion, the witness's
qualifications and methods must be taken into account by a judge,
whether the subject is engineering, science, handwrititng
analysis, economics or any other topic. This is further
affirmation that barring "junk science" is the judge's
responsibility. |
| INTERNET
SITES OF INTEREST |
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This prolific site offers a smorgasbord of chemistry-related
options: a Library of leading chemical journals; databases
containing abstracts, chemical structures, patents, websites; The
Alchemist - ChemWeb's magazine for the latest chemistry news;
Shopping Mall containing software, equipment, and books; Worldwide
Job Exchange with hundreds of job offers and jobs wanted;
Conference Diary finds the latest events and conferences; ChemDex
Plus - searchable and reviewed database of chemistry resources on
the Web and ACD - Available Chemicals Directory from MDL
Information Systems, Inc. HTTP://CHEMWEB.COM
Aerial Views of Your Choice
You can use the internet to find and download photos of many
places on the globe. A site called Terraserver will find and
display these pictures, much in the fashion of the popular road
map services. One can even order (for a price) a glossy photograph
of the original. The detail of a download to a PC is not very
fine, but the editor was able to identify his own home in Summit,
New Jersey. The opening page of the site shows a global map with
green areas showing which localities are available.
HTTP://WWW.TERRASERVER.COM |
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The name of an ACC&CE member, Charles Garber (# 533) turned
up in a recent copy of "Chemical and Engineering News".
He was listed as one of the American Chemical Society tour
speakers. He had been to two local sections meetings where he
spoke from his experiences as chemical engineer and head of his
own research and testing firm. He traveled to Rolla and
Springfield in Missouri, speaking of using microscopy to study the
effects of moisturizers on human skin or how to start and grow a
chemical laboratory business alternatively about characterize
polymer coatings using electron optics.
When interviewed, Garber said that he has been doing this over
the years, not only to give something back to chemical education,
but also to keep him in touch with life in various parts of the
country far from his home base in West Chester, Pennsylvania. He
also feels that "all visibility is good visibility" and
sometimes his appearances bring new business. "Structure
Probe" is the name of his company. Look for his ad in this
edition.
If you want to see an attractive web site, go to Structure
Probe's own (www.2spi.com). See the dancing flames, a collection
of helpful internet links, as well as lots of information on the
goods and services provided by the company. These include the
following: sales of equipment and supplies for microscopy
laboratories, products for teaching applications, laboratory
services in microscopy and microanalysis and consulting services
on microscopy. Maybe it's going too far for most member
consultants, but see how Garber is geared for NAFTA. The site also
includes links to Structure Probe's agents in Canada and Mexico.
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Bruce Bryan, of Beverly Hills (of course), wants you to see your
birthday cake after you blow out the candles in a dark room. He
was granted US Patent 5,876,995 for "Bioluminescent Novelty
Items". Food is only one of the applications of his
invention, described in his patent as designed for "entertainment,
recreation and amusement".
This information was found through the internet starting at
www.uspto.gov. A Boolean search engine is provided. Entering the
search phrase "bioluminesce and food" brings one-line
references to 161 patents since 1976, one of which is Bryan's. The
rest of them are mostly biochemical and pharmachemical inventions
not directly related to food, although among them are analytical
applications such as detecting pesticides through luminescent
agents. |
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